Growth Associate, Mar-tech

• Manage a portfolio of accounts to drive product adoption
• Understand key business metrics for the account that can be affected meaningfully via Martech deployment and translate business problems into technically ready implementation plans.
• Interpret analytics across KPIs to drive needle-moving initiatives to deliver value to the client's business
• Articulate the common definition of success / ROI in sync with customers and setup appropriate measurement systems to transparently track the respective metrics.
• Build, frameworks and a library of playbooks / best practices for multiple industries for the consultants to leverage.
• Execute audit on accounts from a martech deployment maturity and effectiveness lens and recommend strategic and tactical interventions that deliver early wins and long-term tangible business value.

• 1-3 years of experience in marketing/analytics/marketing technology applications
• Post Graduate in Marketing with a technical bent of mind is a strong preference.
• Strong problem-solving skills at the interplay of Technology <> Data <> Marketing
• Comfort with key martech concepts: integrations, data unification, automation, triggered communication, personalization, marketing analytics - funnels, paths, cohorts and user journeys.
• Effective and articulate communication skills

• We take transparency very seriously. Along with a full view of team goals, get a top-level view across the board with our monthly & quarterly town hall meetings.
• A highly inclusive work culture that promotes a relaxed, creative and productive environment.
• Practice autonomy, open communication, and growth opportunities, while maintaining a perfect work-life balance
• Go on company-sponsored offsites, once a year and blow off steam with your work buddies! (Post Pandemic)

• Learning is a way of life. Unlock your full potential backed with cutting-edge tools and mentorship (Macbook for Engagers !)
• Get the best in class medical insurance (with Covid Care facilities), programs for taking care of your mental health, and a Contemporary Leave Policy (beyond sick leaves)

Originally posted on Himalayas