Technical Sales Representative
GAFLast week
- Where you can work from
- Remote — United States onlyUnited States
- Salary
- USD 105K–165K / year
- Job type
- Full-time
- Experience
- Mid level
Skills
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Job description
At GAF Commercial we cover more than buildings. We cover each other. No matter what role, tenure, or department, under this roof you are helping to build the market leader in commercial roofing. Under this roof, we are assembling a winning team that puts the customer at the center of every decision and doesn't back down from hard work. Under this roof, we support one another in delivering operational excellence daily, while working to make a positive impact for our planet and our communities. Becoming the market leader only happens when everyone feels they have the opportunity, and the support, to thrive. We are GAF. And under this roof, we protect what matters most.
Team or Function Overview
The Technical Sales Representative (TSR) position is a critical team member of our Commercial Coatings Sales team. This sales position is remote based and will be responsible for markets in and around Atlanta, GA, Birmingham, AL, and Nashville, TN.
Summary
This exciting position will work to strengthen our presence in the Commercial Roof Coatings industry by identifying opportunities, generating leads, deepening the customer network, teaching and demonstrating products. The ideal candidate must maintain contractor targets and project lists to ensure proper balance and alignment with the opportunities to support the Liquid Applied Systems sales strategy within their territory. This role will be accountable for influencing the key decision makers in the commercial construction process to increase sales opportunities for GAF and its customer base.
Essential Duties
- Influence key decision makers in the commercial construction process including: architects, Landscape Architects, Owners, State, County and City Departments, Engineers, Builders, General Contractors, Developers and Sub Contractors
- Manage, track and distribute significant projects to increase sales opportunities for our customer base throughout a multi-month or multi-year sales cycle.
- Build relationships with the current Preferred Contractor base. Identify gaps in the market and identify target contractors for conversion.
- Own the success of our customers. Work closely with the local Preferred Contractor to pull regional project opportunities and new specifications through the customer base.
- Voice of the customer: Identify externally and communicate internally essential technologies product line presentations, and continuing education presentations, with the objective to have Liquid Applied products specified and installed
- Accountable for utilizing commercial construction data base (Dodge), industry events and GAF website for lead generation. Also, utilize CRM (Salesforce) and current marketing tools (AIA presentations, literature, samples, etc.) to support selling efforts.
- Industry involvement: Actively participates, where appropriate, in associations and attend trade events, such as AIA and ASLA to support education and events throughout the architectural community.
Under This Roof, We Require
- Minimum HS Diploma with at least 5 years of demonstrated commercial sales experience in a building materials environment.
- Bachelor’s Degree highly preferred with at least 5 years of demonstrated commercial sales experience in a building materials environment.
- Specification Sales experience of 5+ years.
Under This Roof, We Also Value
- Liquid Applied or Commercial Roofing experience is ideal and/or experience selling through architects and property management companies.
- Industry experience and insights related to commercial construction, building materials, hardscapes and liquid applied systems is a must.
- Advanced communication and organizational capabilities required.
- Strong presentation and public speaking skills required.
- Proficient use of commercial construction databases such as Dodge Analytics and Salesforce CRM tools.
- Ability to influence others is essential.
- Proficiency with Google Business Suite as well as proficient use of commercial construction databases such as Dodge Analytics and CRM tools such as Salesforce.
- Valid driver’s license is required.
Minimum Requirements
Pay Transparency
Base salary and/or rate of pay ranges listed are exclusive of fringe benefits and potential bonuses. Individual compensation offers will be determined based on a variety of factors, including but not limited to geographic location, relevant candidate experience and skill, education, and/or qualifications.Annual Compensation Range: $105,000 to $165,000. The Annual Compensation Range listed includes both base salary and an estimated annualized flat commission amount based on recent territory performance.
How We Protect What Matters Most
GAF complies with federal, state, and local disability laws and makes reasonable accommodations for applicants and employees with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact HR Services at 833-HR-XPERT.
We believe our employees are our greatest resource. We offer competitive salary, benefits, 401k, and vacation packages for all full time permanent positions. We are proud to be an equal opportunity workplace. We are committed to equal employment opportunity on the basis of each candidate's qualifications, experience, and merit, without regard to race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. If you have a disability or special need that requires accommodation, please let us know. If applying for positions in the U.S., must be eligible to work in the U.S. without need for employer sponsored visa (work permit).Originally posted on Himalayas
Job availability & source
Still listed on the employer's own board at our last check, 7 days ago
This job was originally posted by the employer or source shown below. We re-check the original listing regularly to keep its availability current, and send you straight to it to apply — we never sit in between.
- Source
- Himalayas
- Posted by the employer
- 16 Oct 2026
- First seen by us
- 16 Oct 2026
- Last checked
- 18 Oct 2026
via Himalayas — view on source
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